Data-Driven Decision Making & Analytics
Technical— Proof of Work
Designed analytics event schema for data-driven marketing and product analytics at Inc42
Worked with 50TB+ data at Viacom18 (Voot, 100M MAU) for audience analytics and content strategy — won 'Most Innovative Idea' award
Drove unit economics analysis (CM1/CM2) at ShareChat for profitability decisions
— Applied Across Roles
Inc42 Media
Head of Product, Datalabs · Jan 2024 - Present
Built India's #1 Startup Intelligence Platform from zero — a searchable database of 73K+ companies, 4K+ investors, 23K+ funding rounds. Led a 10-person cross-functional team across product, engineering, AI, data, and growth. Entirely PLG, zero ad spend.
ShareChat
Product Manager, Real Money Gaming · Oct 2020 - Oct 2022
Built and scaled Jeet11 (fantasy sports) from 1Cr to 30Cr monthly GMV through a 10,000+ retail outlet network across 10+ states and 50+ cities. The network also enabled virtual rooms recharges for ShareChat's 160M+ MAU platform — a primary revenue driver for the parent company.
Viacom18
Senior Business Analyst, Data Science & Product · Jul 2018 - Oct 2020
First professional role — joined as first intern from BITS Pilani to receive a PPO. Built an industry-first TV-digital audience overlap framework across 50TB+ data that won the 'Most Innovative Idea' award (CEO-led initiative, solo work). Contributed to Voot Select launch: 1L subscribers in week 1.
— Market Relevance
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